campaign library
Welcome to our Campaign Library; a curated selection of past influencer campaigns.
Here you’ll find overviews and performance results from a range of projects we’ve worked on. Each example gives a snapshot of the creators involved, the content produced, and the impact delivered.
It’s not a full list, but a taster of what we do, feel free to get in touch if you’d like to see more or discuss how we can tailor something for you.
The Empire Strips Back
This campaign successfully positioned The Empire Strips Back as one of London’s most unique and unmissable live entertainment experiences. By partnering with 13 creators who specialise in uncovering the city’s most exciting theatrical and entertainment events, we reached the exact audience most likely to take interest, active Londoners seeking bold, memorable activities.
Results:
- 1.48M+ total views across campaign content, a standout result achieved by leveraging the reach and influence of top-tier London creators
- Engagement rate of 5.51%, more than double the industry average of 2%
- Strong performance across Instagram Reels (13) and Stories (13), with additional reach from TikTok content (3 posts)
Through engaging, experience-led content, we ensured The Empire Strips Back captured attention and generated significant buzz within London’s competitive entertainment scene.
BIOWORLD X MINECRAFT
This campaign successfully launched the Bioworld x Minecraft collection as the go-to fashion choice for fans of all ages. By partnering with 20 creators across gaming, lifestyle, and family content, we tapped into the excitement around the upcoming Minecraft movie to drive buzz and relevance.
Results:
- 165,975 total views across Instagram and TikTok
- Average engagement rate of 15% — well above the 2% industry average
- 10,057 total engagements and 1,430 click-throughs to Amazon
Through vibrant unboxings, styling moments, and product showcases, the campaign inspired fans to wear their love for Minecraft, driving awareness and traffic during a key launch window.
the choir of man
This campaign successfully positioned Choir of Man as one of London’s standout experiences. By working with creators who specialise in uncovering the city’s best social outings, we reached the exact audience most likely to take interest—active Londoners seeking their next memorable night out.
Results:
- 345K+ total views across Instagram and TikTok
- Engagement rate of 6.19% — more than triple the industry average
- Strong performance across both short-form video and stories
Through authentic, excitement-driven content, we ensured Choir of Man made a lasting impression within London’s competitive entertainment scene.
diary of a wimpy kid
This campaign brought Diary of a Wimpy Kid: Cabin Fever to life over the holiday season, positioning it as the ultimate Christmas read and the perfect stocking filler, alongside exclusive Wimpy Kid merchandise. Partnering with 10 creators including family influencers and teachers, we combined festive content with school-wide competitions to spark excitement around reading.
Results:
- 122,465 total views across Instagram and TikTok
- 5,895 total engagements
- 7.27% engagement rate by reach — significantly above industry average
By pairing family-focused gifting content with classroom-led initiatives, the campaign delivered strong visibility and encouraged kids across the US to get stuck into Cabin Fever over the winter break.
GOLDEN BEAR X IN THE NIGHT GARDEN
This campaign brought the Igglepiggle Bedtime Plush to life through trusted parenting voices, positioning it as the go-to bedtime companion for babies, toddlers, and preschoolers. Partnering with 20 UK-based parent creators, we captured calm, at-home evening routines to showcase how the plush supported wind-down time with its gentle lights and soothing sounds.
Results:
- 149,150 total views across Instagram
- 10,084 total engagements
- 22.16% engagement rate by reach, exceeding typical benchmarks for parenting-led content
By focusing on relatable parenting moments and bedtime-specific storytelling, the campaign built strong visibility among UK families, driving emotional connection and product consideration during a key gifting period.